Sydney Showground hosts Australia’s largest tradeshow, AIMEX 2011

Sydney Showground has recently hosted one of the world's top mining exhibitions and one of Australia's largest ever trade show ever, AIMEX 2011.

Sydney Showground has recently hosted one of the world’s top mining exhibitions and one of Australia’s largest trade shows ever, AIMEX (Asia-Pacific’s International Mining Exhibition) 2011.

Sydney Showground has been home to one of Australia’s largerst trade show, AIMEX 2011held between 6-9 September and spread across 11 venues  

Held over four days, between 6-9 September 2011 and spread across eleven venues, equating to more than 50,000 square metres of exhibition space, AIMEX 2011attracted more than 600 exhibiting companies making it the biggest in the event’s history – 20% larger than the previous AIMEX show in 2007.

With a choice of 20 versatile indoor and outdoor venues, Sydney Showground partnered with Reed Mining Events, to effectively overcome the event’s logistical challenges and deliver a world class show.

Sydney Showground was chosen for Aimex 2011 given the logistically challenging and demanding nature of the event

Paul Baker, exhibition director for Reed Mining Events, said Sydney Showground is the obvious location for AIMEX due to its ability to meet the event’s demanding logistical schedule and exhibitor requirements.

“No other venue in Australia could cater for an event like AIMEX. The coordination of the show was a true collaboration between Reed Mining Events and the Sydney Showground team, from the logistically challenging move-in through to the creation of the many catering and entertainment precincts,” said Baker.

“AIMEX 2011 has been a true gathering of the Australian mining industry. This year’s show has been the most successful yet, with unprecedented levels of visitation generating significant business opportunities for exhibitors.”

AIMEX 2011 has enjoyed its most successful year so far this year with record numbers in visitors and exhibitors

“Sydney Showground prides itself on being able to attract and promote world class exhibitions and events – AIMEX is a great example of this,” said Peter King, RAS Chief Executive.

“Sydney Showground provides a diverse range of venues to accommodate and deliver unique and challenging business events such as AIMEX. Our professional staff provide flexibility and solutions based thinking, ultimately delivering creative and high quality customer experiences,” said King.

“Our people are meticulous in their approach. We go out of our way to ensure everything is tailored to the requirements of our valued clients. Every conceivable detail is taken care of.”

Eight cranes weighing up to 200-tonnes each were used to mount rarely permitted heavy machinery onto metal plates to evenly distribute the weight and protect the venue floor structure

Sydney Showground engineers ensured heavy machinery that is rarely permitted by traditional exhibition venues was accommodated for. Eight cranes weighing up to 200-tonnes each were used to mount machinery onto metal plates to evenly distribute the weight and protect the venue floor structure. Other machinery was craned into the venues in multiple pieces and then assembled.

To ensure all oversized machinery was off the roads by 5am during the bump-in and out, Australia Avenue was transformed into an exhibitor queuing bay and Grand Parade was used as an oversized vehicle holding bay and second loading dock.

The Dome, with a ceiling height of 42 metres, showcased drill rigs, a 143-tonne mining truck and numerous double storey stands offering visitor hospitality. The interconnecting exhibition halls, the Howie, Badgery and Charles Moses pavilions extended the show by housing exhibitors showing off the latest in mining technology.

AIMEX 2011 also featured outdoor beer gardens equipped with live entertainment and catering outlets

Outdoor beer gardens with live entertainment, a variety of catering outlets and a restaurant serving a range of traditional international cuisine satisfied the hungry exhibitors.

“Sydney Showground has been an extremely cooperative and accommodating venue and delivers the needs of our exhibitors in ways we rarely see in this industry,” said  Baker.

For more information about the event please visit or


Leave a comment:

Your email address will not be published. All fields are required

  • Sign up now

    Join our mailing list to keep up to date with the latest event industry news direct to your inbox

  • This field is for validation purposes and should be left unchanged.

The A-Z guide for organising events