The line between business and leisure travel is becoming increasingly blurred, as more delegates want to make the most of their time abroad.
Leading this new wave of ‘bleisure’ travel, Singapore has a wealth of experiences to entice delegates out of the conference room and into the Lion City.
Business
Event organisers continue to choose Singapore to host their business events for a multitude of reasons. One of the safest and most connected cities, Singapore provides a dynamic business events environment powered by technology, innovation and cluster expertise. Above all, it’s a leading, world-class business city.
Singapore is also home to a vast range of conferencing facilities and world-class hotels. Andaz Singapore, Fairmont Singapore & Swissôtel The Stamford, Shangri-La Hotel and Grand Hyatt Singapore are just a few options available to event organisers, each with state-of-the-art conferencing facilities and a prime location.
Leisure
After work, it’s time to explore the city’s exciting nightlife! Here, Singapore event planners share their favourite places that offer delegates a chance to network and unwind:
All-in-one entertainment destination
Alvin Koh, founder of events company Summer Productions, takes clients and delegates to Clarke Quay, which has a range of cool clubs and hip bars.
“Clarke Quay is a spectacle in itself to our clients, especially since Zouk is now at Clarke Quay too,” said Koh of Singapore’s largest entertainment precinct.
Zouk, a globally recognised club, was ranked fourth on international clubbing magazine DJ Mag’s Top 100 Clubs list.
“These outings are usually a spontaneous affair, but if it is clubs they prefer, we set them up for VIP entry, after which they’re free to explore whatever the night has to offer,” he added.
Glamourous art deco or rooftop bars
Helmy Osman, regional business development director of CWT Meetings & Events, organises a chartered party bus and takes his delegates for a night on the town.
One venue that his clients have taken a shine to is Atlas Bar at Parkview Square, an Art Deco-style building that’s reminiscent of the skyscrapers of New York City in the 1930s.
“Most of the guests just soak in the beautiful atmosphere of the space,” said Osman.
According to Helmy, these outings are not always mere drinking affairs – they could include a fortune-telling session and a mini fengshui (Chinese geomancy) masterclass.
“For an event we had at 1-Altitude (the world’s highest alfresco rooftop bar located at 1 Raffles Place), we provided a guide who explained the fengshui of the CBD area from the vantage point,” he said. “The view at night is understandably a lot different from in the daytime, and the delegates were quite intrigued by how fengshui works.”
Bleisure travel in Singapore
Business events groups can also make the most of Singapore’s huge line-up of events each year, from adrenaline-pumping sporting action to sumptuous culinary celebrations. Groups can plan their events to coincide with an event such as Singapore Food Festival, the Grand Prix or Singapore Night Festival, to give delegates a taste of the vibrant city.
With its world-leading facilities and infrastructure, coupled with enticing entertainment and events, Singapore is the perfect destination to for delegates looking to embrace bleisure travel.
To learn more about hosting an event in Singapore, get in touch with Singapore Tourism Board:
Meliana Halim, Manager Oceania
P. 02 9290 2888
E. Meliana_HALIM@stb.gov.sg