Five features of an exceptional event experience

Auckland’s Eden Park was recently announced as the global venue of the year at TheStadiumBusiness Awards in Manchester, UK. Austin Jones, Eden Park’s business development executive, highlights five focus areas that contributed to the award win.

1) Bespoke personalisation: “Our clients are often amazed to see their branding on our Samsung Super Screen; their names scrolling across our LEDs; and personalised Eden Park heritage jerseys.”

2) Technological integration: “Technology is at the heart of everything we do. From cutting-edge AI applications in catering and security, to facial recognition systems and automated services, we ensure a seamless and immersive experience for our attendees.”

3) Creativity in event execution: “We’ve hosted spectacular halftime shows featuring artists such as Rita Ora, and incredible laser light pyro shows at rugby finals. On a smaller scale, we’ve arranged formal dinners in our iconic changing rooms and unique opportunities to play on our hallowed turf.”

4) Enhanced accessibility: “Our Permobil Comfort Zones and Access Community Health Sensory Room are designed to cater to all guests, including people with disabilities. We also offer the Kennards Hire Sound Sensitivity Station to ensure everyone can enjoy events without discomfort.”

5) Culinary excellence: “We source fresh, local ingredients to support New Zealand farmers, offer a diverse range of cuisines, and create seasonal menus to showcase the best produce.”

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