The seven hotels and nine bars and restaurants that make up the Ovolo Hotels and By Ovolo Collective have formed an “all-star” marketing and communications team, which comes as the brand enters a new phase of growth.

Ovolo Group director of marketing, Stephen Howard, will relocate to Hong Kong to take on a more regional and future branding and group initiatives strategy.

Meanwhile, Australian marketing and communications will be directly led by Alexander Barnett, who moves into a newly-created marketing and communications director Australia role. Kate Tulloch, meanwhile, will become group digital marketing manager.

Both senior roles have deep experience. Barnett has previously held roles at Accor, StayWell Group, TFE Hotels and Radisson. Meanwhile, Tulloch has worked in global entertainment brands such as NBCUniversal and Universal Sony Pictures Home Entertainment Australia.

Beyond that, new team appointments include Daisy Slade, Jarrod Meakins, and Taylor Knight. These three individuals take senior marketing and communications roles overseeing Victoria, Queensland and NSW, respectively. Aidee Medina will be promoted to senior CRM and digital marketing executive.

Finally, the Ovolo Hotels team has appointed PR agency, Reymond, to manage communications across hotels, restaurants and bars this year.

“Our new team and structure bring a wealth of hotel, hospitality, and tourism experience to Ovolo, and sets us up to showcase everything Ovolo has to offer,” Howard said.

“We look forward to continuing to build the brand across Australia and connecting with more travellers.”