Ideas Academy presented by Spice at AIME 2024: Julz Partington

Julz Partington, creative director at Encore Event Technologies APAC, is presenting a session on harnessing the power of creativity in event concepts at the Ideas Academy presented by Spice at AIME 2024.

For the first time, Spice is presenting the Ideas Academy at AIME 2024 – to be held on 20-21 February at the Melbourne Convention and Exhibition Centre – with keynote speaker sessions and panel discussions delivering expert information and knowledge sharing about the events industry.

Each Ideas Academy presented by Spice session will be delivered silently via individual headphones, with high-quality, informative content providing practical takeaways for attendees to implement in their businesses.

Topics covered include event marketing, sustainability, food and beverage, entertainment, team building, First Nations culture and wellness.

On Tuesday, 20 February, from 11.30am to 12.00pm, Julz will present the “Harnessing the Power of Creativity” session.

She will present expert tips, tricks and hacks on how to tap into the creative process when planning and ideating new event concepts. This session will delve into the minds of creatives for tried and tested formulas.

From Andy Warhol at breakfast to Friday nights at NVG, Julz lives, breaths and emulates creativity. With a background in visual merchandising and brand communication, she can take your event to the next level.

Boasting more than 13 years’ experience in designing events and experiences across the APAC region, Julz’s client portfolio is extensive. Her creativity allows her to play with concepts, from corporate conferences and glamorous VIP events, to multipurposed large scale stage sets and high-level production events. 

She brings a natural edginess and chic to her creations and has designed award-winning creative and interactive events throughout her career.

Ideas Academy presented by Spice sessions are free for all AIME attendees without booking.

Registrations for AIME 2024, which runs from 19-21 February, are now open at aime.com.au.

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