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MCVB Appoints Director of Marketing and Communications


Melbourne Convention + Visitors Bureau (MCVB) has announced the appointment of Hayley Blumenthal to the position of director, marketing & communications.
 
 
Newly appointed at the MCVB, Hayley Blumenthal
 
 
MCVB’s CEO, Sandra Chipchase, said, “It was a very hotly contested field as the MCVB’s reputation for innovation and success drew applications from around Australia as well as overseas.
 
“Hayley has tremendous experience in online, consumer and trade marketing having worked for Disney, Warner Bros and L’Oreal. In addition, Hayley’s strategic communication expertise will ensure that the MCVB progresses to a new level in destination marketing and communication delivery.”